How to decide what to do and when to do it //
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Free Online Workshop: Book More Weddings in 2024 | Tuesday, February 13, 2024 at noon EST
As small business owners our responsibilities and to-dos at times feel endless. And to top it off, even if we have set goals and plans already put in place, at times external factors can lead us to reassess our priorities and change direction.
In this article, I will discuss how you can go about determining your priorities as a wedding photographer and I will provide a guideline to help you figure out which tasks you can postpone to a later date.
The word procrastinate usually has a negative connotation. We often associate it with laziness and a lack of motivation to do something. This may be true at times, but there are also circumstances when it is wise to push certain tasks or projects to a later date. In a previous article “The #1 Gamechanger Time-Saving Tip for Wedding Photographers“, I made a lot of references to the book by Rory Vaden “Procrastinate on Purpose – 5 Permissions to Multiply Your Time” (Amazon Affiliate Link). I spoke about how photographers can save time by using his principles. Today, I will touch on the value of procrastinating on purpose. Read his book to fully understand his concepts. I have just taken what I have learned in general and put it into context for wedding photographers.
First, I would like to start by talking about setting priorities as wedding photographers. We all have limited time and yet so much to do. And sometimes figuring out the right things to do right now can be overwhelming. Therefore, having a few guidelines can be helpful.
HOW TO DETERMINE WHAT TO PRIORITISE?
Be clear on your values in life and business. Make sure that you don’t lose sight of what is most important to you. Allow your values to lead your decisions and include them in setting your priorities.
At times, there are things that need to be done within a given timeframe. For example, for those of us particularly living in Europe and North America, it is the high booking season right now for the summer months. It makes sense that we focus our attention on filling up our wedding calendar.
Assess what sort of impact completing the task will have on your business. For example, if something comes up that could negatively affect the experience your client is having, I would recommend taking care of it quickly.
HOW TO DETERMINE WHAT TO PROCRASTINATE?
I. NOT TIME-SENSITIVE
If we would let it, our to-do list can just keep on growing. It is important to filter-out the tasks that can wait and schedule them for a point in time when you have more capacity to get to them.
II. NO SIGNIFICANT CONSEQUENCES
In the same token, not doing some tasks may not result in such a negative outcome. For example, there may be updates to your website that you would like to do, but it is not a must at the moment.
III. NOT WORTH IT
Similar to the above point, there are some tasks that require way more effort in relation to the reward. If it is not worth it, don’t do it – or at least don’t do it when you are already busy.
HERE ARE THREE MAIN TAKEAWAYS
I. Regularly review and reassess your goals in order to set your priorities.
II. De-prioritize tasks when necessary in order to focus on your true priorities.
III. Always be adaptable and don’t feel bad when your priorities change.
Remember, you do not need to do everything in your business – there are a lot of things that you can either automate or delegate. To dive deeper into this topic, go back and listen to Episode 55. The #1 Gamechanger Time-Saving Tip for Wedding Photographers.
I would also like to take this time to invite you to a free online workshop that I am hosting alongside Leslie Vega, a very talented brand and web designer. It is called Book More Weddings in 2024. We already did one last year, and are back with another edition. I will be focusing on how you can generate more inquiries organically, particularly by leveraging SEO. And Leslie will talk about how you can optimize your website and brand for more inquiries. The link to sign-up is in the show note. It will take place via Zoom on Tuesday, February 13th at noon EST. It will go on for about an hour and we will open the floor for Q&A.
If you found this episode to be helpful, I would love for you to recommend it to a friend. And if you are feeling extra spicy, please hop on over to iTunes and write me a review. This will not only let me know that you are loving what I am putting out, but it will also help the show get discovered by other photographers.
If you have any questions or comments, just hit me up on Instagram @aidaglowik
Cheering you on,
BUILD A THRIVING BRAND & BUSINESS
Welcome to “My Wedding Season – The Podcast” where I provide overwhelmed wedding photographers with the inspiration, tools and resources needed to build a thriving brand and business. I am your host, Aida Glowik, a European intimate wedding and elopement photographer based in Germany.
This podcast is for wedding photographers who are feeling overwhelmed by the challenges that come along with doing life, building a brand and running a business. On solo shows, I address various topics including, but not limited to: branding & marketing, organisation & productivity systems as well as income generating business strategies.
Guest interviews are centered around exploring their creative processes and insights regarding photography and/or business! Can’t wait for you to hear from so many talented and inspirational people from around the world!
A new episode drops every two weeks on Wednesdays!
Are you in? Get ready to take some notes…
This is a replay from the online workshop “Book More Weddings in 2024”! Listen to the podcast episode or watch it on my YouTube channel (minus the Q&A portion of the session). YouTube: Book More Weddings in 2024
Show notes: Episode 57 And for those of you who would like to have a more tailored guidance in your business, I am offering a 1:1 mentoring session to help you book more weddings. I will help you figure out the kind of content you should be creating to have your ideal clients inquire and book with you! I am offering 50% off if you book in February 2024 – and the session can take place in March 2024! There are 5 spots available, so if you are interested, just email me: firstname.lastname@example.org. For more details, go to my website: https://wedding-photography-podcast.com/book-more-weddings
Mini Brand: Leslie Vega (@leslievegadesign) also has a special offer for you! You can get 30% off her Mini Brand until February 29th
at 11:59pm. https://leslievegadesign.com/mini-branding-package And use CODE: MINI30 when you are on the checkout screen to submit a deposit.
Connect with Aida:
Instagram: @aidaglowik YouTube: @AidaGlowik Podcast: My Wedding Season – The Podcast Free Download: My Wedding Season Planner | 2024 Digital Planner 1:1 Mentoring Session: Book More Weddings in 2024 | Book a Website & Portfolio Review 1:1 Coaching Session: Book a Clarity & Action Session
My Wedding Season Planner is custom-designed to help overwhelmed wedding photographers who are feeling stressed out because they are struggling to stay organised, keep track of their client work and reach their goals.
This 2024 version of the planner will be made available to you for FREE as a pdf download!
For more details about the planner: www.wedding-photography-podcast.com/planner
Share the love and invite your photographer friends to get a copy by sending them this link: http://eepurl.com/hSBmWj
PHOTOGRAPHER & PODCASTER
I specialise in intimate weddings & elopements around Europe.
I provide overwhelmed wedding photographers with the inspiration, tools and resources needed to build a thriving brand and business.
FOR WEDDING PHOTOGRAPHERS
If you are feeling overwhelmed by the challenges that come along with building a wedding photography brand and running a business, you are not alone!
The good news is, there is no need to stay stuck any longer! I can help you gain clarity and assist you in creating an action plan to achieve your goal.